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How Mobile Apps Help Customers Connect with a Business

June 30, 2016 by · Leave a Comment 

Smartphone icons

Smartphone icons

Mobility is more than a mobile-friendly website. To stay in the game, you need app development Los Angeles.

Enhance Overall Visibility with Customers

The average consumer spends two hours a day on their device. Probably only a minuscule number of apps make up the bulk of that time, but rest assured that will change. Apps are immediate reminders of what sites we want to explore without needing to open browsers.

Apps are Direct Marketing Channels

Mobile apps provide prices, general info, announcements, booking forms, search features unique to business, user accounts, tracking, sales, promotions, messaging, news feeds and more. It is one of the most effective marketing channels any business can put in place.

Offer Customers Value

Get rid of an antiquated points loyalty program and let customers get their rewards directly from your app. The result will be more returning customers and more downloads.

Recognition & Brand

You can’t find a better resource for boosting your presence than mobile application development Los Angeles. Your brand is front and center. You’re hip, stylish and informative on your terms. And the more your audience appreciates that, the more time they spend in your app, reviewing and partaking of your products and services.

Maximize Customer Engagement

Texting has become the preferred method of communication. iPhone app development company Los Angeles – with messaging, push notifications, help desk – is an effective way to communicate and solidify B2C relations. A few clicks instead of a phone call to order shoes or book a restaurant reservation. Customers will love it.


Halcyon Innovation is a team specializing in mobile application development in Los Angeles. Every app is built in house, and Halcyon assists in deployment too. Learn more at Halcyon Innovation.

EU regulators readying third Google antitrust charge: sources

June 28, 2016 by · Leave a Comment 

Alphabet's Google may face a third EU antitrust charge as soon as next month, this time focusing on its revenue mainstay AdWords ad placement service, three people familiar with the matter said on Tuesday. The world's most popular Internet search engine is already under fire from the European Commission for promoting its shopping service at the expense of rivals and for using its Android mobile operating system for smartphones to squeeze out competitors. The Commission has asked Google rivals to share information related to search advertising with the tech giant, a step suggesting the EU competition enforcer could be poised to hit Google with a fresh charge, the sources said.

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EU regulators readying third Google antitrust charge: sources

Uber, Lyft settle litigation involving top executives

June 28, 2016 by · Leave a Comment 

By Dan Levine SAN FRANCISCO (Reuters) – Rival ride services Uber and Lyft have settled high stakes litigation involving two of their top executives, court filings show, in advance of a trial that could have aired sensitive details about both companies. Lyft and its former chief operating officer Travis VanderZanden ended litigation in a California state court in which Lyft accused VanderZanden of breaking his confidentiality pledges when he went to work for Uber. Uber also withdrew a subpoena on Monday in separate litigation over a data breach at Uber, which had targeted an Internet address assigned to Lyft's chief technology officer (CTO), according to a court filing.

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Uber, Lyft settle litigation involving top executives

Kuka nears deal with Chinese bidder: source

June 26, 2016 by · Leave a Comment 

BERLIN/FRANKFURT (Reuters) – German robotics maker Kuka is on the brink of agreeing to an investor agreement with Chinese bidder Midea that includes a long-term commitment to existing headquarters, factories and jobs, a source close to the negotiations said. Kuka needs to decide in the coming week whether it wants to recommend the acceptance of Midea's 4.5 billion euro ($4.99 billion) bid, the biggest German industrial technology company to be targeted by a Chinese buyer in a wave of recent deals. The source told Reuters that there had been a breakthrough in negotiations between Kuka and Midea, with the results presented to a meeting of the supervisory board on Saturday.

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Kuka nears deal with Chinese bidder: source

Exclusive: Google, Facebook quietly move toward automatic blocking of extremist videos

June 25, 2016 by · Leave a Comment 

By Joseph Menn and Dustin Volz SAN FRANCISCO/WASHINGTON (Reuters) – Some of the web’s biggest destinations for watching videos have quietly started using automation to remove extremist content from their sites, according to two people familiar with the process. The move is a major step forward for internet companies that are eager to eradicate violent propaganda from their sites and are under pressure to do so from governments around the world as attacks by extremists proliferate, from Syria to Belgium and the United States. YouTube and Facebook are among the sites deploying systems to block or rapidly take down Islamic State videos and other similar material, the sources said.

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Exclusive: Google, Facebook quietly move toward automatic blocking of extremist videos

Democrat gun control sit-in sparks social media sensation

June 24, 2016 by · Leave a Comment 

A blackout of television cameras in the U.S. House Representatives during the Democrats' gun control sit-in may have spurred public interest in the protest as it forced the demonstrators to use social media to broadcast their message. Democrats leapt on Facebook Live and Twitter's Periscope after the cameras, controlled by the House, went dark Wednesday when presiding House officer and Republican Representative Ted Poe declared the chamber not in order during the protest. As Democrats took to alternative forms of video broadcasting, their message gained tremendous momentum from social media.

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Democrat gun control sit-in sparks social media sensation

Musk sees $1 trillion Tesla as shares drop over SolarCity deal

June 22, 2016 by · Leave a Comment 

(Reuters) – Tesla Motors Inc Chief Executive Officer Elon Musk said on Wednesday that the proposed acquisition of SolarCity Corp could eventually push the electric car maker's valuation to $1 trillion, but investors were skeptical. Shares of Tesla were down nearly 7 percent at $204.50, putting its market capitalization at $29.8 billion. The much smaller SolarCity was up nearly 9 percent at $23.01, valuing the U.S. market leader in residential rooftop solar panels at $2.2 billion.

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Musk sees $1 trillion Tesla as shares drop over SolarCity deal

Facebook investors OK new share class to keep Zuckerberg at helm

June 20, 2016 by · Leave a Comment 

(Reuters) – Facebook Inc shareholders approved a proposal to create a new class of non-voting shares, a move aimed at letting Chief Executive Officer Mark Zuckerberg give away his wealth without relinquishing control of the social media company he founded. The company's plan to issue two “Class C” shares for each Class A and Class B share held by shareholders, in what is effectively a 3-for-1 stock split, was approved by Facebook shareholders at the company's annual general meeting on Monday. The Class C shares will be publicly traded under a new symbol.

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Facebook investors OK new share class to keep Zuckerberg at helm

Texas lawsuit seeks to overturn Austin’s Uber fingerprint rule

June 17, 2016 by · Leave a Comment 

By Jon Herskovitz AUSTIN, Texas (Reuters) – An Austin City Council member who is a supporter of ride-hailing companies Uber [UBER.UL] and Lyft has filed a lawsuit to overturn a requirement for their drivers to undergo fingerprint criminal background checks approved in a May municipal vote. Donald Zimmerman filed the suit against the mayor on Thursday in a Texas district court seeking to overturn the May 7 ballot initiative, arguing its language was confusing, unlawful and did not provide enough information about fingerprint criminal background checks for drivers. Uber and Lyft spent more than $9 million in their failed attempt to defeat fingerprint requirements in Austin's May 7 vote, making it the most expensive political campaign in the city's history.

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Texas lawsuit seeks to overturn Austin’s Uber fingerprint rule

Apple says iPhones still available for sale in China

June 17, 2016 by · Leave a Comment 

(Reuters) – Apple Inc said its iPhone 6 and 6 Plus were still available for sale in China after Beijing's intellectual property regulators barred their sales saying the designs had infringed a patent held by a Chinese company. “We appealed an administrative order from a regional patent tribunal in Beijing last month and as a result the order has been stayed pending review by the Beijing IP Court,” Apple said in a statement on Friday. The notice, dated May 19, banning sales of certain iPhone models in Beijing was posted on a Chinese government website.

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Apple says iPhones still available for sale in China

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